Whether it’s Over The Counter (OTC), Tobacco or Pharmaceutical products, any branded product requires a large number of pre-printed cartons to be purchased for packing these delicate or high value products. However, forecasting the volume and timing of when cartons should be in inventory can be tricky, creating tie up of space, capital and significant waste, if the forecasting accuracy is affected by seasonal changes, promotions or retailing shifts.
Today, the DataLase solution enables any requirements for variable information to be printed digitally inline directly on to the carton at the point of packing and filling, avoiding the requirement to forecast, pre-order, store and waste valuable carton stock.
What can be printed?
Date and lot codes
Sequential batch numbering
OCR & QR Codes
2D Matrix Codes
Best Before Dates
Automatic date, time, shift coding and real-time clock
Variable product information
Logos, Graphics & Symbols
Adverts, promotions, special offers, competitions and much, much more….
Inline Digital Printing – The DataLase Advantage
Eradicates inventory of unnecessary pre-printed carton SKUs and tie up of space and capital
Removes requirement for expensive short print runs
Enables flexible promotion of products on packs to maximise retail sales impact
Minimises waste at the point of packaging and filling
Produces high contract, high quality, durable images minimising errors and returns in the supply chain
Lowers the overall carbon footprint with inkless technology and lower materials purchasing
DataLase, the market leader in inline digital printing of products and packaging, and PARC, a Xerox company, entered into a new strategic partnership and signed a lease agreement. The companies will w...